GDPR Privacy Policy

Effective Date: January 02, 2025

This GDPR Privacy Policy explains how Sorn.ai (“Sorn.ai”, “we”, “us”, or “our”) collects, uses, stores, and protects personal data of individuals located in the European Economic Area (EEA), United Kingdom, and Switzerland, in accordance with the EU General Data Protection Regulation (Regulation (EU) 2016/679 – “GDPR”)

This policy applies to all personal data processed through our website www.sorn.ai, products, services, and related communications (collectively, the “Services”).

1. Data Controller

For the purposes of the GDPR, Sorn.ai is the Data Controller responsible for your personal data.

Contact Email: privacy@sorn.ai.
(You may replace this with a Data Protection Officer email if appointed.)

2. Personal Data We Collect

We may collect and process the following categories of personal data:

2.1 Information You Provide Directly

  • Name
  • Email address
  • Company name
  • Job title
  • Contact details
  • Messages or inquiries submitted via forms
  • Account or onboarding information (if applicable)

2.2 Information Collected Automatically

  • IP address
  • Device and browser information
  • Usage data (pages visited, time spent, interactions)
  • Referring URLs
  • Cookies and similar tracking technologies

2.3 Business & Client Data

If you are a business client, we may process limited professional data necessary to provide our services (e.g., website URLs, public business information, analytics inputs).

3. Legal Bases for Processing (Article 6 GDPR)

We process personal data only when we have a lawful basis, including:

  1. Consent – where you have explicitly agreed (e.g., marketing emails, cookies
  2. Contractual Necessity – to provide or manage our Services
  3. Legal Obligation – to comply with applicable laws
  4. Legitimate Interests – such as improving our Services, ensuring security, preventing fraud, and responding to inquiries (balanced against your rights)

4. How We Use Personal Data

We use personal data to:

  • Provide, operate, and improve our Services
  • Respond to inquiries and support requests
  • Deliver reports, audits, or insights requested by you
  • Communicate service updates and administrative notices
  • Conduct analytics and performance monitoring
  • Ensure security and prevent abuse
  • Comply with legal and regulatory obligations

We do not use personal data for automated decision-making or profiling that produces legal or similarly significant effects.

5. Cookies and Tracking Technologies

Sorn.ai uses cookies and similar technologies to:

  • Enable core website functionality
  • Analyze website traffic and usage
  • Improve user experience

Where required by law, we obtain prior consent before placing non-essential cookies. You may manage cookie preferences through your browser or cookie banner.

6. Data Sharing and Transfers

6.1 Third-Party Processors

We may share personal data with trusted service providers acting as Data Processors, such as:

  • Hosting and infrastructure providers
  • Analytics tools
  • Email and communication services
  • Payment processors (if applicable)

All processors are contractually bound to comply with GDPR requirements.

6.2 International Data Transfers

If personal data is transferred outside the EEA, we ensure appropriate safeguards, including:

  • EU Standard Contractual Clauses (SCCs)
  • Transfers to countries with adequacy decisions
  • Equivalent legal protections

7. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this policy, including legal, accounting, or reporting obligations.

Retention periods depend on:

  • The nature of the data
  • Legal requirements
  • Contractual obligations

When data is no longer required, it is securely deleted or anonymized.

8. Data Subject Rights

Under the GDPR, you have the following rights:

  • Right of Access – obtain a copy of your personal data
  • Right to Rectification – correct inaccurate or incomplete data
  • Right to Erasure (“Right to be Forgotten”)
  • Right to Restrict Processing
  • Right to Data Portability
  • Right to Object to processing based on legitimate interests
  • Right to Withdraw Consent at any time
  • Right to Lodge a Complaint with a supervisory authority

You may exercise your rights by contacting privacy@sorn.ai.
We will respond within one month, as required by law.

9. Data Security

We implement appropriate technical and organizational security measures to protect personal data against:

  • Unauthorized access
  • Loss or destruction
  • Alteration or disclosure

However, no system can be guaranteed to be 100% secure.

10. Children’s Data

Our Services are not intended for individuals under the age of 16, and we do not knowingly collect personal data from children.

11. Changes to This Policy

We may update this GDPR Privacy Policy from time to time. Changes will be posted on this page with an updated “Last Updated” date. Continued use of the Services constitutes acceptance of the revised policy.

12. Contact Us

If you have any questions about this GDPR Privacy Policy or our data practices, please contact:

GDPR Privacy Policy

Effective Date: January 02, 2025

This GDPR Privacy Policy explains how Sorn.ai (“Sorn.ai”, “we”, “us”, or “our”) collects, uses, stores, and protects personal data of individuals located in the European Economic Area (EEA), United Kingdom, and Switzerland, in accordance with the EU General Data Protection Regulation (Regulation (EU) 2016/679 – “GDPR”)

This policy applies to all personal data processed through our website www.sorn.ai, products, services, and related communications (collectively, the “Services”).

1. Data Controller

For the purposes of the GDPR, Sorn.ai is the Data Controller responsible for your personal data.

Contact Email: privacy@sorn.ai.
(You may replace this with a Data Protection Officer email if appointed.)

2. Personal Data We Collect

We may collect and process the following categories of personal data:

2.1 Information You Provide Directly

  • Name
  • Email address
  • Company name
  • Job title
  • Contact details
  • Messages or inquiries submitted via forms
  • Account or onboarding information (if applicable)

2.2 Information Collected Automatically

  • IP address
  • Device and browser information
  • Usage data (pages visited, time spent, interactions)
  • Referring URLs
  • Cookies and similar tracking technologies

2.3 Business & Client Data

If you are a business client, we may process limited professional data necessary to provide our services (e.g., website URLs, public business information, analytics inputs).

3. Legal Bases for Processing (Article 6 GDPR)

We process personal data only when we have a lawful basis, including:

  1. Consent – where you have explicitly agreed (e.g., marketing emails, cookies
  2. Contractual Necessity – to provide or manage our Services
  3. Legal Obligation – to comply with applicable laws
  4. Legitimate Interests – such as improving our Services, ensuring security, preventing fraud, and responding to inquiries (balanced against your rights)

4. How We Use Personal Data

We use personal data to:

  • Provide, operate, and improve our Services
  • Respond to inquiries and support requests
  • Deliver reports, audits, or insights requested by you
  • Communicate service updates and administrative notices
  • Conduct analytics and performance monitoring
  • Ensure security and prevent abuse
  • Comply with legal and regulatory obligations

We do not use personal data for automated decision-making or profiling that produces legal or similarly significant effects.

5. Cookies and Tracking Technologies

Sorn.ai uses cookies and similar technologies to:

  • Enable core website functionality
  • Analyze website traffic and usage
  • Improve user experience

Where required by law, we obtain prior consent before placing non-essential cookies. You may manage cookie preferences through your browser or cookie banner.

6. Data Sharing and Transfers

6.1 Third-Party Processors

We may share personal data with trusted service providers acting as Data Processors, such as:

  • Hosting and infrastructure providers
  • Analytics tools
  • Email and communication services
  • Payment processors (if applicable)

All processors are contractually bound to comply with GDPR requirements.

6.2 International Data Transfers

If personal data is transferred outside the EEA, we ensure appropriate safeguards, including:

  • EU Standard Contractual Clauses (SCCs)
  • Transfers to countries with adequacy decisions
  • Equivalent legal protections

7. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this policy, including legal, accounting, or reporting obligations.

Retention periods depend on:

  • The nature of the data
  • Legal requirements
  • Contractual obligations

When data is no longer required, it is securely deleted or anonymized.

8. Data Subject Rights

Under the GDPR, you have the following rights:

  • Right of Access – obtain a copy of your personal data
  • Right to Rectification – correct inaccurate or incomplete data
  • Right to Erasure (“Right to be Forgotten”)
  • Right to Restrict Processing
  • Right to Data Portability
  • Right to Object to processing based on legitimate interests
  • Right to Withdraw Consent at any time
  • Right to Lodge a Complaint with a supervisory authority

You may exercise your rights by contacting privacy@sorn.ai.
We will respond within one month, as required by law.

9. Data Security

We implement appropriate technical and organizational security measures to protect personal data against:

  • Unauthorized access
  • Loss or destruction
  • Alteration or disclosure

However, no system can be guaranteed to be 100% secure.

10. Children’s Data

Our Services are not intended for individuals under the age of 16, and we do not knowingly collect personal data from children.

11. Changes to This Policy

We may update this GDPR Privacy Policy from time to time. Changes will be posted on this page with an updated “Last Updated” date. Continued use of the Services constitutes acceptance of the revised policy.

12. Contact Us

If you have any questions about this GDPR Privacy Policy or our data practices, please contact:

From $0 to $378,959 in Sales with over 1400% ROI—Powered by the Sorn Profit Flywheel™

The Challenge:  Struggling to Convert High-Ticket Customers Online

Vua Nệm, Vietnam’s largest mattress retailer with over 60 physical locations, faced a major challenge in converting high-ticket customers online. Selling premium mattresses requires a structured, trust-driven sales process, but their existing approach wasn’t built for high-ticket conversions.

Despite running ads and working with another agency, their online sales remained underwhelming because:

High-intent buyers weren’t nurtured effectively.
Sales cycles for premium products require structured engagement.
Their funnel lacked personalization and strategic follow-ups.

They needed a proven system to engage, educate, and convert high-ticket buyers efficiently—without relying on in-store visits.

The Transformation: Implementing the Sorn Profit Flywheel™

To solve this, we deployed the Sorn Profit Flywheel™, a proven high-ticket sales system designed to maximize revenue while maintaining strong profit margins.

✔️ Deep Customer Research – Understanding how high-ticket buyers make decisions.
✔️ Optimized Messaging & Funnel Strategy – Aligning ads, landing pages, and nurturing sequences to match high-ticket buyer behavior.
✔️ Automated Engagement & Follow-Ups – Ensuring no high-intent lead was lost due to slow responses.
✔️ Personalized Sales Process – Using segmented content and retargeting to reinforce trust and drive conversions.
✔️ Scalable Testing & Iteration – Refining every step to consistently improve performance.

The Results: Explosive Growth in Just 2 Months

The Sorn Profit Flywheel™ transformed Vua Nệm’s online sales:

📈 Generated $378,959 in high-ticket sales within two months.
📈 Achieved a 1,348% ROI—turning inefficient ad spend into predictable, profitable revenue.

“The results were amazing. We had a short time frame where we needed to achieve, and we saw a 1300% ROI.”
— Mark P., Representative at Vua Nệm

Now: Deploy the Sorn Profit Flywheel™ in Your Business with AI Sales Agents

The Sorn Profit Flywheel™ is more than just an ad strategy—it’s a complete high-ticket sales system that ensures consistent, profitable conversions. And now, instead of relying on human teams, we deploy it using AI Sales Agents to automate and scale results.

 AI Sales Agents are the next evolution of this system, executing the same process at scale and with full automation:

✅ Instant lead engagement – No more slow responses or lost high-intent buyers.
✅ Personalized customer interactions – AI adapts messaging for premium buyers.
✅ 24/7 sales execution – No breaks, no delays—just nonstop revenue generation.
✅ Continuous optimization – AI learns and improves, maximizing conversions over time.

The same system that generated $378,959 for Vua Nệm can now work for your high-ticket business—fully automated with AI.

Ready to turn more high-ticket leads into customers? Let’s talk.

From 2.69X to 12.31X ROAS & $3.77M+ in Sales—Powered by the Sorn Profit Flywheel™

The Challenge: Scaling a High-Ticket E-Commerce Brand While Maintaining Profitability

Lounge Life, an Australian high-ticket furniture brand, had strong demand but struggled to scale profitably. Their existing sales process and ad strategy were capping their returns, preventing them from fully unlocking their market potential.

The key challenges they faced:

ROAS was stuck at 2.69, limiting profitability at scale.
High-ticket customers required a more structured sales journey.
Tracking issues made it difficult to optimize and refine ad spend.

They needed a proven system to multiply their revenue while keeping ROAS high and acquisition costs low.Awari, a Brazilian online education platform offering courses in Data Science, UX Design, UI Design, and more, relied solely on Facebook Ads for student enrollment. However, their attempts to scale were met with escalating costs per acquisition, making growth unprofitable and unpredictable. The lack of a structured lead nurturing process further hindered their ability to convert prospects into enrolled students.

The Transformation: Implementing the Sorn Profit Flywheel™

To unlock Lounge Life’s full potential, we deployed the Sorn Profit Flywheel™, a high-performance sales system designed to maximize revenue and scale profitability.

✔️ Fixed tracking gaps – Implemented precise conversion tracking to monitor high-intent buyer actions.
✔️ Optimized messaging & funnel strategy – Aligning ads, landing pages, and retargeting to nurture high-ticket buyers.
✔️ Automated engagement & follow-ups – Ensuring premium leads received consistent, personalized touchpoints.
✔️ High-performance scaling strategy – Smart ad structuring to push growth without sacrificing ROAS.

The Results: 4X ROI Growth & Over $3.77M in Sales

Total Sales Generated: $3,770,517+
Total ROI: 919%
ROAS Growth: From 2.69 → 12.31 in just 3 months

  • Before the Sorn Profit Flywheel™: Lounge Life spent $63,000 in ads to generate $169,000 in sales (ROAS: 2.69).

  • After implementation: In just 3 months, even with ad spend reduced to $44,000, Lounge Life hit $539,000 in sales (ROAS: 12.31).

  • Long-term impact: Over time, we helped Lounge Life scale to nearly $3.8M in sales while maintaining an average ROAS of 9.19.

“The campaigns are exceptionally well thought out and executed. I would recommend them to any business owner looking to grow their business.”
— Matt A., Lounge Life

Now: Elevate Your Educational Platform with the Sorn Profit Flywheel™ and AI Sales Agents

The Sorn Profit Flywheel™ isn’t just an ad strategy—it’s a complete high-ticket sales system that ensures consistent, profitable conversions. And now, instead of relying on human teams, we deploy it using AI Sales Agents to automate and scale results.

AI Sales Agents are the next evolution of this system, executing the same revenue-boosting process at scale and with full automation:

✅ Instant lead engagement – AI responds in real-time, preventing lost sales.
✅ Personalized customer interactions – AI adapts messaging for premium buyers.
✅ 24/7 sales execution – No breaks, no delays—just nonstop revenue generation.
✅ Continuous optimization – AI learns and improves, maximizing sales performance over time.

The same system that generated over $3.77M in sales for Lounge Life can now work for your business—fully automated with AI.

Want to see how the Sorn Profit Flywheel™ can transform your high-ticket sales process and increase your profit? Let’s talk.

Tripling Revenue in 3 Months for a Brazilian Online Education Platform

The Challenge: Unscalable Student Acquisition and Inefficient Lead Nurturing

Awari, a Brazilian online education platform offering courses in Data Science, UX Design, UI Design, and more, relied solely on Facebook Ads for student enrollment. However, their attempts to scale were met with escalating costs per acquisition, making growth unprofitable and unpredictable. The lack of a structured lead nurturing process further hindered their ability to convert prospects into enrolled students.

The Transformation: Implementing the Sorn Profit Flywheel™

To address these challenges, we deployed the Sorn Profit Flywheel™, a comprehensive system designed to optimize lead generation and nurturing for educational platforms. Our approach included:

Advanced Lead Segmentation: Analyzed and categorized potential students based on their interests, engagement levels, and interaction history to tailor personalized marketing strategies.

Conversion-Optimized Funnel Overhaul: Revamped the existing funnel by setting up accurate tracking for key actions, such as scheduling appointments, ensuring that each step was optimized for conversions.

Iterative Testing and Optimization: Implemented a structured testing framework to continuously assess and refine ad creatives, messaging, and targeting parameters, ensuring sustained performance improvements.

The Results: 300% Revenue Growth in 3 Months

The application of the Sorn Profit Flywheel™ led to remarkable outcomes:

Revenue Increase: Achieved a 300% growth in revenue within a three-month period, effectively tripling the size of the business.

Scalable and Predictable Student Acquisition: Established a reliable system that allowed for profitable scaling of student enrollments without the previously associated cost surges.

Fabio, the CEO of Awari, expressed his satisfaction:
“They’ve done an incredible job in helping us scale. Our revenue grew by 300%. Highly recommended.”

Now: Elevate Your Sales System with the Sorn Profit Flywheel™ and AI Sales Agents

The Sorn Profit Flywheel™ is more than a strategy; it’s a dynamic system that transforms unscalable and inefficient lead generation into a streamlined, profitable, and scalable process. By integrating AI Sales Agents, we can further enhance this system within your educational platform:

Instant Lead Engagement: AI agents provide immediate responses to inquiries, reducing potential drop-offs and increasing the likelihood of enrollment.

Personalized Student Interactions: Tailoring communications to individual interests and engagement levels, fostering a personalized experience that resonates with potential students.

24/7 Enrollment Support: Ensuring your platform captures opportunities around the clock without human limitations, accommodating the diverse schedules of prospective students.

Continuous Optimization: AI-driven insights allow for real-time adjustments and improvements, enhancing performance and conversion rates over time.

Continuous Optimization: AI-driven insights allow for real-time adjustments and improvements, enhancing performance and conversion rates over time.

The same system that propelled Awari to a 300% revenue increase can now be tailored and implemented in your educational platform, fully automated with AI.

Ready to transform your student acquisition and enrollment process?
Discover how the Sorn Profit Flywheel™ can drive exponential growth for your platform.